Servicing & Care

The dial is often the first element that captures attention, yet its craftsmanship is frequently overlooked. From intricate textures to sophisticated finishing techniques, discover how modern watchmakers use materials, light, and surface treatments to create distinctive identities. Explore ten dial finishes that define contemporary luxury watchmaking today.

Discover what truly goes into a professional watch service. From complete movement disassembly to precision regulation and testing, The Shemer Service Process ensures your timepiece performs at its best. Learn why regular servicing matters, what to expect, and how expert care preserves accuracy, longevity, and lasting value.

Servicing your luxury watch is an essential part of preserving its performance, value, and elegance.

A guideline for storing, using a wtach winder and traveling with your timepiece

Mechanical watches rely on microscopic lubrication to function with precision. Over time, however, these specialized oils inevitably deteriorate, increasing friction and affecting performance. Understanding how and why this happens reveals why regular servicing is essential to preserving both accuracy and longevity.

Discover why watch oils deteriorate and when it may be time to service your watch.

Understanding the intricacies of water resistance is essential to preserving the integrity of your timepiece and maximizing its functionality

A luxury watch is more than a statement - it's a valuable asset. The right insurance and warranty coverage safeguards against loss, damage, and costly repairs. Learn why protection matters, what your warranty should cover.

Proper watch care ensures longevity and precision. Learn essential maintenance tips, from cleaning and storage to protecting against water and shocks. Discover how to keep your timepiece looking flawless and performing perfectly for years to come.

From Rolex's Dynapulse Escapement to Grand Seiko's Spring Drive UFA 9RB2, Omega's Spirate™ System, Zenith's Defy Zero G, and Hublot's Unico, five extraordinary movements redefine precision in modern watchmaking. At Shemer, we celebrate the relentless pursuit of perfection—where art, science, and time converge in mechanical harmony.

Explore the different types of watch movements, their components, and why this knowledge is essential

Keep your timepiece ticking perfectly year-round with savvy seasonal watch care tips.